Reach students and families who are actively researching universities, admissions requirements, tuition, scholarships, and program fit on EduRanked. This page explains who our audience is, which formats we consider, what we will not sell, and how to start a conversation.
Who you can reach
EduRanked readers are typically in a research or application window: comparing schools, checking documents, estimating budgets, or verifying claims before they submit. That intent is different from casual education news browsing — visitors often arrive with a school name or a practical question (“tuition,” “admissions,” “scholarships”) and stay to map next steps.
Audience segments commonly include high-school applicants and their families, transfer and mature learners, and international applicants checking eligibility and fee categories. Educators and counselors also use guides as structured starting points.
Formats we consider
- Display placements — site-wide or section placements that do not interrupt reading flow
- Sponsored resources — clearly labeled tools, checklists, or partner pages that help applicants (never disguised as independent editorial reviews)
- Newsletter features — when our newsletter is live, limited sponsored mentions with disclosure
- Category or hub sponsorships — association with a topic hub (for example, admissions guides) with transparent labeling
We evaluate fit based on relevance to applicants, clarity of disclosure, and whether the offer helps readers take a legitimate next step (information session, official application portal, reputable planning tool).
What we will not sell
Editorial recommendations are not for sale. We will not:
- Accept payment to invent or inflate admissions statistics
- Publish unlabeled advertorials that pretend to be independent school reviews
- Guarantee rankings outcomes or “featured #1” language tied to payment
- Share private applicant data
Our standards are public in the Editorial Guidelines. Sponsored material must be recognizable as sponsored.
Why brands choose education publishers carefully
Applicants are sensitive to trust. Aggressive pop-ups, misleading “guaranteed admission” claims, or unclear lead forms damage both the brand and the publisher. We prefer partners who already communicate clearly on their own sites and who can provide accurate landing pages for tuition, programs, or events.
Good-fit advertisers
- Universities and colleges promoting information sessions, open houses, or official program pages
- Reputable test-prep, tutoring, or application-support tools with honest scope (no outcome guarantees)
- Student housing, banking, or insurance products designed for students — with clear eligibility and pricing pages
- Ed-tech and planning tools that help compare costs or organize documents
Poor fit
Payday schemes, unverifiable “guaranteed visa/admission” services, scraped content farms, and anything that conflicts with our Disclaimer or misleads applicants about money or eligibility.
How to pitch
Email [email protected] with Advertising in the subject line and include:
- Brand name and website
- Target audience (domestic, international, program type, region)
- Preferred format and flight dates
- Creative or landing-page URL for review
- Any disclosure requirements on your side
We review for relevance and labeling. If there is a fit, we reply with available inventory and next steps. If there is not, we will say so clearly.
Lead times and measurement
Campaigns that need new creative or custom resource pages need more lead time than simple display. Measurement options depend on the format (aggregated traffic notes, UTM-based landing analytics on your side, etc.). We do not sell personally identifiable applicant lists.